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Hey Dreamer: Yes YOU.



As VP of Brand + Creative for Ubiquity, Sylvia is a creatively driven entrepreneur with an unprecedented passion for the written word. With over 22 years in marketing and advertising and titles ranging from Director to CMO, Sylvia has worked with mega giants including Intel, Microsoft, IGN Entertainment, Activision, and Apple. She has also worked on projects with Jack Johnson, Mariah Carey, Denise Richards and YMCMB’s Lil’ Wayne and Birdman. Most recently, Sylvia co-produced Broken Eggs, the hard-hitting, feature-length documentary about the looming retirement crisis in America.


August 13, 2014 at 12:00 pm
Personal Finance


You know what’s super rad about being a dreamer?

All of the badass and crazy things I get to think about (no limits). You could say that I am a side order of Patricia Pan, Peter’s less popular, yet super-fly sister.

I have decided that fearing retirement is a completely irrational way of thinking about something that is totally within my control. Thanks, Andrew!

So, I’ve done a 180, because I’m the boss of dreamer me.

What are my goals when I’m not punching the proverbial clock?

Here’s my list.

  • Travel. Basically, I want to be a geriatric female version of Rick Steves. I know a lot of people want to travel in retirement. That is a big factor in my personal math on how much to save. I know that I am likely to be spending a little less than I am making now until I basically drop dead of a weird tropical disease, or am bitten by some incredibly poisonous insect.
  • Write books for money. I’m already a writer, and I plan on writing until I’m dead. So, am I saying that I’m not going to retire? Not from doing what I love. Plus, maybe it will provide some extra income when I am no longer punching 70+ hours per week. Also, why not (try to) monetize my love of travel and writing? (Watch out Rick, I’m coming for you.)
  • Volunteer. “I see what you did there. Love, Karma”
  • Invest in innovation and youth! I need money to live, but I also want to invest in my children and grandchildren and great grandchildren.
  • Destroy my alarm clock. I don’t think this one requires an explanation. Sleep until noon? YES, please!

My list is no joke. It also means that I have to make small sacrifices today, in order to see this come to life. I contribute to my company’s provided retirement plan, and they match my contribution up to 4%. And I can’t get that free dreamer money unless I am contributing.

Does your company offer retirement savings at work? Help your employer get their tax-deductible plan started, or start your own plan today!

What you can’t afford to do is NOT save.

Do you have a list? That’s how dreams become badass reality! So dream big dreamers, and tell me about your list!