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The Happy Pursuit. History Rebooted: Part 2



As VP of Brand + Creative for Ubiquity, Sylvia is a creatively driven entrepreneur with an unprecedented passion for the written word. With over 22 years in marketing and advertising and titles ranging from Director to CMO, Sylvia has worked with mega giants including Intel, Microsoft, IGN Entertainment, Activision, and Apple. She has also worked on projects with Jack Johnson, Mariah Carey, Denise Richards and YMCMB’s Lil’ Wayne and Birdman. Most recently, Sylvia co-produced Broken Eggs, the hard-hitting, feature-length documentary about the looming retirement crisis in America.


July 2, 2013 at 1:40 pm
Personal Finance


Didn’t read part 1? Go back in time with a click!

The world has changed. And guess who is gearing up to take the reigns? Millennials. And they seem to understand that the art of happiness is the most important thing in life, well beyond the art of the daily grind. Or at least they seem to coming up with clever ways to take happiness and sell it online from the comfort of their bunny slippers.

Warning! Seemingly pessimistic paragraph ahead.

This is what I know. Life is in fact, made up typically of the following: You are born with a sense that everything is possible. Then, that is stripped away as you are taught to buckle down, don’t cry, suck it up, and get to work. You then spend your 30s and beyond trying to unravel that hard shell you are incased in. Then there is the much-needed midlife crisis. That’s the point where you realize that the grind that was instilled in you, suddenly starts perhaps, to not make sense.

“Hey! I am a freethinking person! The sum of who I am is not what I am told to do!”

Angry fist pump towards the sky, followed by person fleeing the scene in a recently purchased and expensive red convertible sports car.

But it’s okay, because our Millenials get it. I trust them because they are my kids and my kids are awesome. HOWEVER.

Back to dad. So this guy, this dad of mine, decided to have a quarter life crisis (as he was far too impatient to wait till midlife), and jumped onto the happiness train (which is sort of like an expensive red convertible), turning his suit and suitcase in for a paintbrush and canvas. He started working in art galleries to supplement the family income, and to be inspired by other artists. Then, in 1989, he dropped out of hawking other people’s artwork to focus on his own.

The reason why this is awesome combined with sucks is because, unless you are taking personal responsibility for your outcome, you may find yourself relying on social security (or even worse, a combination of social security and your HOUSE) that may not be there for you. And that is exactly what happened. He didn’t have a retirement that could support him – he had social security – and thankfully my mom with an income and health insurance.

So what happens next?

Learn more in the next installment! I know – waiting sucks. But guess what? Not having a retirement sucks even more.

Next time, we’ll talk about mom becoming the new definition of the traditional dad, and what happens NEXT.


Gossip Girl

Just kidding. That was for Andrew, @Coolest401kGuy, HAPPY 9-YEAR ANNIVERSARY!!!!!

Debt Girl