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Retiremap Blog: The Small Market 401(k) Opportunity



As VP of Brand + Creative for Ubiquity, Sylvia is a creatively driven entrepreneur with an unprecedented passion for the written word. With over 22 years in marketing and advertising and titles ranging from Director to CMO, Sylvia has worked with mega giants including Intel, Microsoft, IGN Entertainment, Activision, and Apple. She has also worked on projects with Jack Johnson, Mariah Carey, Denise Richards and YMCMB’s Lil’ Wayne and Birdman. Most recently, Sylvia co-produced Broken Eggs, the hard-hitting, feature-length documentary about the looming retirement crisis in America.


December 19, 2011 at 6:41 pm


Interview with Matt Iverson:

We recently interviewed Craig Howell, who heads up Business Development for The Online 401(k), which is a recordkeeper focused on plans that are typically 25 employees or smaller.

We talked a lot about the business opportunity for advisors in the small plan space and how they’re trying to make 401ks more compelling for the 90% of businesses that don’t have one. Craig had some great insights on what’s happening in that space.

Watch the video